Our showroom transformation looks brilliant after a lot of hard work and reorganising to create extra display space for our new Royal Enfield franchise.
We now have a dedicated Royal Enfield-branded area for up to 20 motorbikes where the old service reception was.
We officially launched our Royal Enfield franchise on Saturday 1 March so customers could check out the latest models in the fast-growing range. They could also see the benefits of the work carried out in the showroom.
We currently have five Royal Enfield demonstrators:
- Bear 650
- Guerrilla 450
- Himalayan 450
- Classic 650
- HNTR 350
Our showroom display bikes include:
- Himalayan 450
- Bear 650
- Shotgun 650
- Super Meteor 650
- Interceptor 650
- Guerrilla 450
- Meteor 350
- Bullet 350
- HNTR 350
The Royal Enfield franchise is grabbing people’s attention with a steady stream of visitors. We have sold several models so will be bringing more new Royal Enfields into the showroom.
The service reception desk, waiting area and drinks machine have moved into what was a storage room and flows from the showroom after a wall was removed.
Customers can also enter service reception directly via a new side entrance.
Director Dave Willis said: “We’re getting more signs made to encourage workshop customers to go round to the back of the building and park in the barriered dedicated service area. They can then enter service reception through the new side door.
“It will save a lot of time running motorbikes, in for servicing and maintenance, from the front car park to the workshop at the back of the dealership.”
The window which used to look into the workshop has gone but you can see the workshop via a TV screen in the new service reception.
“The showroom transformation has gone brilliantly. It has brought this extra space into the showroom really well.
“We’ve still got some flooring decisions to make, and there will be some finishing touches, but we’ve now seen the overall concept become reality.
“We used a local builder, who is also a customer of Orwell Motorcycles, and he’s done us proud,” he added.
Check out the Royal Enfield range
