KTM is celebrating a milestone this year with the 30th anniversary of the Duke.
The Duke has evolved over three decades into an iconic range, purpose built as naked bikes rather than stripped down superbikes.
Dave Willis said: “The Duke naked range is a big part of the KTM brand.
“It is unique in the way KTM has marketed it - Designed to be track capable one second, and real-world passenger motorcycle the next.”
KTM launched the first Duke in 1994.
It was a simple vision, a bike that looked like a supermoto, with a large capacity engine in a lightweight chassis.
The Austrian manufacturer was known for its off-road motorcycles so the release of a radical street bike was something of a revolution. That original 620 Duke, like an enduro with road-going tyres and suspension, developed around 50PS which made it the most powerful single-cylinder motorbike at that time.
We currently have four of the new 192PS 1390 Beasts in the showroom, two of each model finished in the black and orange colour schemes.
The 1390 Super Duke R is priced at £17,999 with the R Evo £19,599.
They are creating a lot of interest, as will the all-new 990 Duke which we expect to arrive later this month. Developing 123PS, it costs £12,999.
Find out more about the KTM Duke range at orwell.co.uk/ktm/new-ktm-motorcycle-range/naked